Many local Kerala "malls" and retail outlets shifted to a ".com" model. Small-scale businesses in Kochi, Trivandrum, and Kozhikode began utilizing web portals to reach the NRI (Non-Resident Indian) community, providing everything from traditional spices to designer ethnic wear. 3. Community and Lifestyle Portals
Many older domains may have expired or been repurposed for ads. www desi mallu com 2021
The year 2021 was a turning point for regional content. With more people staying home, the demand for "Desi" content skyrocketed. Many local Kerala "malls" and retail outlets shifted to a "